1. Produced by
24 October
Conway Hall

The 7th Playful exposes secrecy and subterfuge as both problem and opportunity for the brilliant thinkers and creators who will unencrypt new worlds of play and supercharge your imagination. Expect a day of the unexpected, the funny and the bizarre in games, interaction, technology, design and beyond.

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A key member of the Copenhagen Game Collective, Ida Marie Toft is a game designer and media artist. Her work explores technology’s engagement with culture, in particular how technology can foster uncanny social constellations. Ida is starting her PhD at TAG Research Centre at Concordia University, Montreal.

Copenhagen Games Collective are responsible for Jelly Stomp, Magnetize Me, Dark Room Sex Game and a lot of other strange game experiments and productions. Among other things they are co-curating this year’s LystSummit—Love Sex and Romance in Games—on a love boat.


Dave Birch is a thought leader in digital money and digital identity. One of the 2014 “Power 50” in European digital financial services, in 2013 he was named one of WIRED magazine’s global top 15 favourite sources of news from the world of business and finance.

Dave is a Director of Consult Hyperion, the technical and strategic consultancy that specialises in electronic transactions. Described in The Telegraph as “one of the world’s leading experts on digital money”, he has just published Identity is the New Money.


Rachel Coldicutt is an original and an originator. She was there at the birth of Culture Hack, Caper, and of course, Articulate (the delivery room for that one was Playful 2011). She has worked with all sorts of other good people too (BBC, V&A, Royal Opera, and Site Gallery—our own landlords up here in Sheffield) getting them digital, getting them social, getting them thinking. And now she’s at Friday as well as being a star turn at Playful Friday.

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